Do you know why is it vital to hire the best web design services firm? A website has less than 5 seconds to capture the attention of visitors. The web design process must be efficient in order to harmonize all the elements. The layout, design, navigation, loading speed and every other element must be perfect enough to encourage people to stay.
Professionals have to keep track of the latest innovations and trends to be able to deliver high-quality projects. Additionally, they must be well-versed in best project management techniques to streamline their workflow. The following suggestions will help in improving the productivity of the website design procedure:
1. Create A Plan Before Starting
In order to create an interface which completely fulfills a client’s requirements, it is necessary to make a plan first. Discuss with the clients to understand the objectives they wish to achieve with the website. Find out if they need a specific element.
Identify all the different elements like the color scheme, typography, navigation etc. and then create a blueprint. Estimate the time that will be needed to complete the assignment. Break the entire project into phases and calculate the time required to finish each stage. This will help in moving ahead in a planned manner and completing the task on time.
2. Keep The Homepage Layout Simple
More often than not, the homepage is the first page which a visitor sees. This vital page must be created in a well-laid out manner. It must be simple and encourage people to explore other areas of the website. A good way to give an organized look to the homepage is to place a large background image.
Choose a relevant picture with visual appeal for the purpose. This will ensure that visitors’ attention is drawn towards the design. Once they are hooked, they will read the content to know more about the website’s owner. Make sure that the content is composed in simple but compelling language.
3. Use Navicons To Simplify Navigation
Navigation is one of the most important elements of web design. Users must be able to find what they are looking for in a website quickly. They must reach the desired location in as few clicks as possible. Many websites display links to vital pages in the header and the footer. It is a good tactic but placing a menu will help in effectively guiding the visitors.
Navicons can be used to simplify the navigation structure of the interface. The hamburger menu is arguably the most popular navicon. Its three simple horizontal lines on clicking open up a detailed menu.
4. Leave Enough White Space Around Vital Elements
The white space helps in drawing visitors’ attention towards important elements. Experts working with reputable website development companies say that leaving ample negative space also helps in improving the readability of the text.
Leave ample white space around elements like calls to action so that they stand out on the page. Smartly using the blank area in the web design process will help in creating a simple but effective layout. The best example of intelligent use of white space is Google’s home page. There is nothing but the search box, logo, couple of links, and the app grid on the page.
5. Synchronize The Color Scheme With The Branding Strategy
Websites are not just for providing information. They have become an important accessory for marketing products or services. Their design must be in complete synchronization with the promotional strategy of the brand they represent. Designers must ensure that they use the brand’s color scheme in the layout. In fact, the whole palette must be planned around the existing color scheme of the brand. Similar or contrasting shades must be included in the palette to ensure the website looks a part of the company’s marketing strategy.
6. Ensure The Design Is Responsive
The smartphone has emerged as the device of choice for surfing the internet. A majority of the traffic is being directed from such gadgets. Google has started mobile first indexing meaning it uses the mobile version for ranking an interface. All these factors necessitate that an interface must be compliant with all kinds of devices.
Responsive web design helps users get a mobile-friendly interface at reasonable costs. Design professionals must ensure that the layout they create incorporates responsive design best practices. This will be helpful in displaying the interface on all types of machines and also in improving its visibility.
A well-planned web design process which incorporates the above-mentioned suggestion will generate a high-quality and productive interface. However, designers must make a thorough assessment of project requirements to identify the essential elements of the layout.